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Tribes: We Need You to Lead Us Kindle Edition
The New York Times, BusinessWeek, and Wall Street Journal Bestseller that redefined what it means to be a leader.
Since it was first published almost a decade ago, Seth Godin's visionary book has helped tens of thousands of leaders turn a scattering of followers into a loyal tribe. If you need to rally fellow employees, customers, investors, believers, hobbyists, or readers around an idea, this book will demystify the process.
It's human nature to seek out tribes, be they religious, ethnic, economic, political, or even musical (think of the Deadheads). Now the Internet has eliminated the barriers of geography, cost, and time. Social media gives anyone who wants to make a difference the tools to do so.
With his signature wit and storytelling flair, Godin presents the three steps to building a tribe: the desire to change things, the ability to connect a tribe, and the willingness to lead.
If you think leadership is for other people, think again—leaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma led a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, ran her internal tribe of marketers from her cube in Seattle.
Tribes will make you think—really think—about the opportunities to mobilize an audience that are already at your fingertips. It's not easy, but it's easier than you think.
- LanguageEnglish
- PublisherPortfolio
- Publication date15 October 2008
- Reading age18 years and up
- File size493 KB
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Product details
- ASIN : B001FA0LAI
- Publisher : Portfolio; 1st edition (15 October 2008)
- Language : English
- File size : 493 KB
- Text-to-Speech : Enabled
- Screen Reader : Supported
- Enhanced typesetting : Enabled
- X-Ray : Enabled
- Word Wise : Enabled
- Sticky notes : On Kindle Scribe
- Print length : 162 pages
- Customer Reviews:
About the author

Seth Godin is the author of 20 international bestsellers that have been translated into over 38 languages, and have changed the way people think about marketing and work. For a long time, Unleashing the Ideavirus was the most popular ebook ever published, and Purple Cow is the bestselling marketing book of the decade.
He worked as a year as the volunteer founding editor of The Carbon Almanac, and his recent bestsellers also include The Practice and This is Marketing.
He's a recent inductee to the Marketing Hall of Fame, and also a member of the Direct Marketing Hall of Fame and (go figure), the Guerrilla Marketing Hall of Fame.
His book, Tribes, was a nationwide bestseller, appearing on the Amazon, New York Times, BusinessWeek and Wall Street Journal bestseller lists. It's about the most powerful form of marketing--leadership--and how anyone can now become a leader, creating movements that matter.
His book Linchpin came out in 2008 and was the fastest-selling book of his career. Linchpin challenges you to stand up, do work that matters and race to the top instead of the bottom. More than that, though, the book outlines a massive change in our economy, a fundamental shift in what it means to have a job.
In addition to his writing and speaking, Seth was founder and CEO of Squidoo.com,. His blog (find it by typing "seth" into Google) is the most popular marketing blog in the world. Before his work as a writer and blogger, Godin was Vice President of Direct Marketing at Yahoo!, a job he got after selling them his pioneering 1990s online startup, Yoyodyne.
He's known as a pioneer in online education, and was the founder of the altMBA.
You can find every single possible detail that anyone could ever want to know at sethgodin.com
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I gave it a shot and it was worth it. Deep insights by the author which is surprisingly a result out-of-the-box thinking. Go for it!


Reviewed in India on 1 September 2023
I gave it a shot and it was worth it. Deep insights by the author which is surprisingly a result out-of-the-box thinking. Go for it!


Also a short read, I read it in just less than a week, worth every penny and I would recommend anyone wether or not you wish to be a leader as this book inspires action to pursue what you love whatever it may be, very transferable skills, I would read it again.

Know that this book about ''leader'' has nothing to do with domination, Seth Godin understand very well the game, and is not into abuse, persuasion and other things that are not in correlation with honesty, he is very clean and wonderful, it's true leading that he is talking about.
I'm still quite at the beginning of the book and I can tell, I don't know if there is spiritual quotes or spiritual masters named in the book, but for sure, this is leader spirituality, this is mastery. Go ahead a get it my friend hahaha.
I love it... He wakes up my own genius... That's what genius is.


Reviewed in Canada on 6 January 2019
Know that this book about ''leader'' has nothing to do with domination, Seth Godin understand very well the game, and is not into abuse, persuasion and other things that are not in correlation with honesty, he is very clean and wonderful, it's true leading that he is talking about.
I'm still quite at the beginning of the book and I can tell, I don't know if there is spiritual quotes or spiritual masters named in the book, but for sure, this is leader spirituality, this is mastery. Go ahead a get it my friend hahaha.
I love it... He wakes up my own genius... That's what genius is.
